Brief: Create a website and photography to launch 01: Above and Below—a collection drawing inspiration from video games.
Graphic Design / Front-End
Maria Ahlgren, Greta Colloca, Adam Nyström
Fashion Inspired by Gaming
A treasure hunter wearing treasures on her body. Drawing references from video game character Lara Croft.
Taking back control and finding your way through dark matter.
— Alecsander Rothschild
The goal was to make the model resemble a 3D-model by smoothing her complexion and styling her hair to act more like a rigid object.
Colorful backgrounds and cloud like patterns render an artificial atmosphere whilst at the same time not distracting from the presentation of the actual clothes.
The splash screen is a subtle reference of character selection often featured in different kind of games.
Hovering any of the characters starts a 360° animation, showing the
clothes from all angles but also giving the impression that
the character is a 3D-model.
The animations were created using spritesheets—a method often used in games.